Turn Up Fest Branding for a fictitious festival. Development of a visual identity for a fictitious festival with name, location and target audience. Client: Personal Project Date: 2016 Services: Branding, Video Info Before you go forward there are a few things you should know about this festival… Due to my passion for electronic music I decided to call it a TurnUp Fest. The tagline is “Bring your senses, power your feelings.” and it would be the first festival to be held on the Peninsula of Tróia on 22 to 24th July. The target audience is the 18 to 30 years old. Hardwell, Martin Garrix and Dimitri Vegas & Like Mike are some of the headliners.